Vic and Bert's Sustainable Fashion Journey: Redefining Style with a Conscience

In an era where fast fashion dominates the industry, the detrimental impact on the environment is undeniable. At Vic and Bert, we recognized the urgent need for a sustainable business model that not only provides timeless and enduring style but also minimizes our ecological footprint. Our commitment to sustainability is at the core of our business, shaping everything from our production processes to our packaging choices. Here's how we are paving the way for a more mindful and eco-friendly approach to fashion.

Here at Vic and Bert, we've taken a conscious step away from flashy elements, color palettes, and fleeting fads that characterize fast fashion. Our garments embody a classic and timeless style that transcends trends, reducing the need for constant redesigns. By doing so, we aim to minimize our footprint and conserve resources, aligning our values with the principles of responsible consumerism.

Sustainability starts with the materials we choose. At Vic and Bert, we prioritize premium sustainable materials, striking a balance between luxury textiles and affordable prices. Our fabrics include high-quality natural materials such as premium wool, alpaca, cashmere, merino, and 100% cotton. While sparingly using synthetic fabrics for garment shape and longevity, our emphasis remains on sustainability, ensuring our choices align with our commitment to the environment.

 As a small family-owned business, we understand the importance of supporting local artisans and communities. We have consciously chosen suppliers and manufacturers that share our values and are also small, family-owned factories. This choice allows us to place orders with relatively low minimums, creating high-quality, carefully crafted garments while avoiding overproduction and unnecessary waste. This approach not only supports local economies but also allows us to adapt quickly to changing consumer needs.

At Vic and Bert, we firmly believe that quality triumphs over quantity. Our dedication to sustainability extends beyond our production processes. We strive to create garments that are made to endure, reducing the frequency of replacements and contributing to a more sustainable and responsible consumer culture.

In a significant shift from plastic packaging, Vic and Bert now uses 100% biodegradable, compostable, and non-toxic corn starch garment bags. This switch, though initially a substantial investment, has proven worthwhile. Unlike traditional plastic bags that take thousands of years to biodegrade, our biodegradable bags break down in just 3 to 6 months, significantly reducing our environmental impact and contributing to a cleaner, healthier planet.

Vic and Bert is not just a fashion brand; it's a commitment to a sustainable and mindful presence in the industry. Our journey towards eco-friendly practices is ongoing, and we invite you to join us in redefining style with a conscience. Every purchase from Vic and Bert is a step towards a more sustainable and responsible future – where fashion not only looks good but feels good too.